Capital Closer × Dealfuel
Two sales organisations joining forces, told as a football career mode.
- Client
- Capital Closer, Dealfuel
- Year
- 2026
- Format
- Launch campaign
- Delivered
- Campaign film
Career mode, not a corporate video
Two companies explaining how they fit together usually ends up as a deck with a handshake on the cover. We made it a game: reps get a rating card, training becomes coaching, the transfer window is the move to a bigger contract.
One pitch
Every frame was generated, cut and scored in-house, and the two brands share one pitch from the first shot to the last.
